Over the years, between full-time employment, I’ve done freelance media production. And while I do good work I never had enough business to truly make a living. For example I think I made $20K in 2004 and a quarter of that was from the advance for writing the “Making Music with GarageBand” book. The trouble has always been finding enough clients to keep busy. This year is looking slightly better.
Since being downsized in March. I’ve been slowly growing a viable video business while hunting for full-time work. I have two regular video podcast for businesses, “Stickergiant TV” and “Fascination St. Fine Arts Presents” , And I did some Web page development and I’m editing on a half-hour kids cooking show called “The Kitcheneers.” In addition to Final Cut Pro Studio, I’ve invested in a new Canon HV30 camera as well as a CalDigit Firewire VR RAID array and lights and microphones. Even with all these hardware and software expenses I’m still slightly ahead on the ledger.
What makes this time different? I credit it to two things; 1. the rise in the role of video on the web and 2. the importance of social networking sites like LinkedIn and Twitter. I’m hoping to garner a few more clients who want to optimize their SEO and Web presence through the use of video, as well as I pursuing my goal of having a major credit working on an indie feature film as editor or post-production supervisor. I am am still actively pursuing a full-time or part-time position. But until that happens I’m going to really try to grow my business, and you never know freelance 2.0 might just work out.